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An important Forum to stimulate tourism in Africa

The Africa Tourism Leadership Forum in Durban, which took place at the Durban International Convention Center in South Africa (August 27 – 29) is a Pan-African platform that brings together key stakeholders of Africa’s travel, tourism, hospitality and aviation sectors to network, share insights and devise strategies for intra-Africa travel and tourism growth across the continent

The theme for this year was “Stimulating intra-Africa travel through thought leadership.” Speaking at the Durban ICC, United Nations World Tourism Organization (UNWTO) Secretary General Zurab Pololikashviki said Africans should not forget that their region is considered as a continent full of wonders. The event hosted thirty (30) world-renowned global industry experts, speakers, business leaders, ministers, policy makers, and over three hundred (300) delegates from over thirty (30) countries including Botswana.

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Some subjects discussed at the forum where: how African hotel brands can enhance their brand equity in the global marketplace; how the private and public sector can mainstream youth and women empowerment for the development of Africa’s travel and tourism industry; how to boost the levels of intra-African travel through improved connectivity and investment in tourism infrastructure, and more.

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