Instagram introduced a system which detects offensive and spamming posts


DeepText is based on recent advances in artificial intelligence and a concept called word embeddings, which means it is designed to mimic the way language works in our brains. The tests began in October of last year. The team targeted hateful and harassing comments. Contractors trained up DeepText on identifying negative comments and categorizing them into broad segments like “bullying, racism, or sexual harassment.”


At least two million comments were analyzed prior to today’s go-live for the software. The system was activated. So, entering hostile comments should result in them just disappearing (though it’ll still show up for the original poster, to keep them from trying to override the filters through repeat attempts). The first targeted language is English. Instagram is also expanding its spam filter to other languages. “We believe that using machine learning to build tools to safeguard self-expression is an important step in fostering more inclusive, kinder communities. Our work is far from finished and perfect, but I hope we’re helping you feel safer and more welcome on Instagram,” CEO & Co-founder Kevin Systrom wrote on the Instagram’s blog. Their goal, once again is “keeping Instagram a safe place for self expression.”


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