If you can’t wait to try out longer Direct Messages, be sure you’re using the latest versions of our apps so you get the update right away,” Twitter Product Manager Sachin Agarwal said about this in a blog post. This change does put the feature in parity with the likes of iMessage, Messenger, WhatsApp and every other messaging service on the planet. There is a new limit in place, but it’s a generous 10,000 characters. Some commentators appreciated that this could be a bid to attract people away from Facebook Messenger and other messaging apps that let you write to your heart’s content, in a competitive world. Without doubts, the new Tweeter’s rule will give a new start to marketers online.